Indie Maker Diaries
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Dec 12, 2025/45 min

Building a SaaS to $10k MRR in 12 Months

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I'm documenting my journey building a SaaS to $10k MRR over the next 12 months. This first season will follow me from where I am now, working a 9-to-5 while building products on the side.

Key Takeaways

  • Building to a specific revenue target creates clarity – Having a concrete goal ($10k MRR in 12 months) forces better decision-making than vague aspirations.
  • You don't need to quit your job to start.
  • Building in public creates accountability – Documenting the journey publicly (warts and all) keeps you honest and attracts people on similar paths who can learn alongside you.

Resources Mentioned